


Time: Sunday, March 9, 2008, 10:05 am - 11:20 am
CSR, Corporate Citizenship and Corporate Philanthropy are becoming increasingly more common buzzword in business and public policy arena that many CEOs and policy makers are obsessed with, but what they actually mean for companies and societies? What are emerging new initiatives and strategies regarding CSR? What are the major challenges for companies to launch and expand CSR initiatives in an effective manner both in terms of corporate profit and society? Are there any cultural differences in desirable forms of CSR between the U.S and East Asia?
This panel will explore these challenging and important questions by focusing on a key issue, education and human resource development, with five distinguished professionals on the issue of CSR in multinational corporations, social entrepreneurship enterprise and academia.
Asia Fellow, KSG the Center for Business and Government
Angela Joo-Hyun Kang is currently an Asia Program Fellow at the Center for Business and Government, Harvard Kennedy School researching Asian perspective of CSR and human value centered management. She started her career from 1992 in private sector. She was a PR & Training Manager for Clarins Korea (1995-1998) and the International Marketing Team Manager of IT venture firms (1998-2001) contributing KOSDAQ listing by expanding their global networks. After her nonprofit experience as a Strategic Alliance Manager of the Korean partner of the International Youth Foundation (2003-2004), she joined Nyscom, the Korean partner of the Center for Corporate Citizenship at Boston College (CCC BC) as a Senior CSR Consultant. In 2006, she created and completed a global corporate community consulting project focusing on South Korea and China for SK Telecom and SK Group as a Research Associate of CCC BC. She is currently the US Representative & Research Associate of the Korea Corporate Citizenship Center (KCCC), the Korean partner of Business for Social Responsibility (BSR). She also serves as a Global Outreach Coordinator for Federation of Korean Industries (FKI) and International Management Institute. In 2007, she initiated and completed the KCCC's unprecedented work by creating and facilitating the first business and human rights focused international CSR seminar co-hosted by FKI and National Human Rights Commission of Korea. Ms. Kang holds a Master of Public Administration from Harvard Kennedy School, where she was a Mason Fellow of the Edwards S. Mason Program in Public Policy and Management.
CSR Manager, Cisco Systems, Inc.
Ms. Maggie Nien-Ning Liu was assigned as the full spectrum role of the Cisco Greater China Corporate Citizenship Lead in May, 2007. On this role, Maggie Liu had expanded her responsibility of Diversity & Inclusion and Associate Sales Program to lead the overall Cisco Corporate Citizenship efforts in Greater China to improve our communities, protect the environment, and enhance employee welfare and productivity.
Maggie joined Cisco in August 2003 as the Marketing Head of Cisco China and has led the Associate Sales Program and Diversity & Inclusion initiative since August 2006 when she started her CSR journey from “ corporate & employee category”. Maggie also led the China Women Action Network which is also a key practice of employee Networks.
Maggie Liu has worked in IT industry for over 18 years. Prior joining Cisco, Maggie Liu held various sales & marketing management positions in IBM & Microsoft.
Maggie Liu has a Bachelor degree in geology and a MBA degree, both from National Taiwan University. Her master thesis published on 1990 titled “Corporate Philanthropy in Taiwan” was the first MBA study on CSR in Taiwan.
Research Associate, Boston College Center for Corporate Citizenship
Kwang is a lead developer of The Center's Global Benchmarking Initiative, working with companies around the world to benchmark and measure performance in corporate citizenship within their peer groups as a means of creating strategic business advantage. He also is a network manager for the Executive Forum , which serves senior corporate citizenship professionals as they work to make corporate citizenship a part of their company's vision and each employee's job. Kwang also is a researcher for the Global Leadership Network , a joint collaboration with Accountability in the U.K., working with companies to align and embed corporate citizenship into the core of their business.
Founder & CEO, Shubiki Corporation
Mr. Yoshito Shubiki is the Founder & CEO of Shubiki Corporation. The company founded as a consulting firm, is a cross-media digital content provider of various business subjects. The contents including approx. 300 pre-packaged titles under the brand name of "BISCUE Business Contents" are supplied in various medias such as e-learning, mobile, and DVD among others. The number of organizational users is over 10,000 mostly in Japan which includes global corporations, small- and medium-sized companies, government, public organizations, and universities. Through the consulting, lectures and publications, he advocates the next-generation learning organization (LO) by using web 2.0, communication and content technologies. His focus is on the bottom-up LO integrating the concept of communities of practice in each level of the organizations which leads to CSR or SR by developing the learning communities and society. He received BE in Information Physics from The University of Tokyo in 1975, worked for Sumitomo Corporation in their global marketing and then joined Shubiki Corporation as the CEO in 1987. Since 2005, he has worked as the Director of e-Learning Consortium Japan.
Vice President of CSR Greater China, Bayer (China) Limited Beijing Branch